Optimization – Park Slope Softworks

Key to Metrics: Testing, Testing, Testing

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Post published:August 29, 2022
Post category:A/B testing Conversion Rate Optimization Digital Marketing online marketing Optimization Testing
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The key to metrics: testing, testing, testing. One of the best things about digital marketing is the valuable, immediate feedback you can receive on each of your campaigns. Rather than…

Website Tips for Moving Companies

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Post published:August 18, 2018
Post category:Digital Marketing moving companies Optimization
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Your moving company may be well-established, high quality, and competitive in many ways, but if it doesn’t have an effective website, you’ll miss out on a substantial amount of…

How to increase PPC impressions

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Post published:January 31, 2017
Post category:Campaigns Exposure Google Adwords Optimization PPC
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Pay Per Click is an essential tool in the digital marketing world. You can market your product or service to those who wouldn’t have known about your business and be able to…

Park Slope Softworks Local Listing Service

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Post published:October 4, 2016
Post category:local business listing Local Search local SEO Optimization
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Many businesses are wondering why they aren’t showing up at the top of search results on Google. Chances are, there’s a lot of information out there about your business, but…

Google Adwords: Tips for Creating High-Conversion Search Ads

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Post published:June 28, 2016
Post category:Adwords Google Adwords Optimization PPC
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Pay per click advertising can have a huge impact on your marketing efforts. With Google Adwords, you can create high-conversion search ads that bring in new customers who are so ready to…