Did you know there are some simple tools you can use to boost your SEO and increase your traffic? By improving your searchability and visibility, potential customers are better able to find you and learn about your products and services.
The following are SEO booster tools you should use can help you to improve your digital marketing.
Google Keyword Planner
Finding and using the most appropriate keywords for your website can be a great way to boost your SEO, but it can be difficult to know which keywords will work best. That’s where the Google Keyword Planner comes into play. It assists you in brainstorming keywords, refining search results, exploring keyword value by geography, and evaluating historical keyword data.
With the information you glean from Google Keyword Planner, you can create a keyword plan and start using the most effective keywords in your blog posts, social media content, and website copy or better yet, an adwords campaign.
SEO Quake
SEO Quake is a toolbar that includes a variety of helpful SEO tools you can use while you’re browsing the Internet. The tools are ready when you want to customize keyword search results, monitor your competitor’s SEO, or get keyword density reports. And that’s just the beginning.
In addition to the SEObar, you can also use the SERP overlay, Page SEO audit, and other important tools like the Links tool and Compare URLs tool. It’s quick and easy to install but can give you a wealth of information.
Moz
While many of the Moz tools require a premium subscription, you can also use some of their standalone services for free. One of the free services, Get Listed, can help you to optimize your online business listings, and this can have a big impact on your findability.
Included in the full suite of SEO tools from Moz are help for analyzing site regularity, crawling and ranking tracking, analytical reporting, research tools, SEO management, and social media monitoring.
SimilarWeb
If you’ve ever wanted to see how your website stacks up against your competition’s website, SimilarWeb is the tool for you.
It allows you to compare traffic between different websites, identify emerging trends and new players, help you to understand your competitors’ online strategies. It can also help you visualize your visitors’ intentions and journeys through the web.
Browseo
Your customers don’t see your website the way search engines see it, and this disconnect can make a big difference. If your site isn’t designed to catch the search engines’ attention than most people will never get a chance to see it. Those sites with the highest rankings get the bulk of the traffic. That’s why it’s so important to see the hierarchy you’ve given to particular elements of your website.
With Browseo, you enter your website into the search box, and the tool strips out everything by the elements search spiders see. You will probably be very surprised by the results, and it may change the way you produce and publish content for your website.
SEO Site Checkup
Good SEO is in the details, but it can be tedious and time-consuming to go through every page and check all of your tags and metadata for clarity, accuracy, and up-to-date keywords.
Enter SEO Site Checkup. This SEO booster tool quickly audits your site, checking for the details you don’t have time to check on yourself. You can set it up to automatically keep track of weekly changes and send you a notification if your SEO score changes. It can also provide you with side-by-side SEO comparisons so you can see how your website stacks up next to your competitors’.
For more information about improving your SEO, or to receive a free SEO analysis, get in touch with us at Park Slope Softworks, your Brooklyn digital marketing company. We’re here to help!